This is a branding project consisting of a new logo add on, a drinks menu and a Photoshopped web template with a reservation system and event calendar. MCC has a long tradition as a music bar and has built a loyal group of regular guests. Over time, however, the club needed some polish to attract new customers. Without focusing on age or gender, the new branding had to be slightly rock´n´roll, but not totally, since the club also hosts Latino, hip hop and electronic music events.
